Tested, Tough & Tailored For Mountain Life

Inspired by traditional ranchwear, but built with the style, function and materials for modern mountain life.

Shop Canvas Collection

Introducing Peak-to-Valley

All Terrain Apparel for Mountain Athletes

Men's New Arrivals

Forge new frontiers with fresh colors and designs for the epic and everyday.

Up to 30% Off Winter Sale Styles

Men's Sale Top Picks

versatile, technical all-mountain action

Women's Sale Favorites

winter warmth perfection

Featured Stories

Stay sharp with these backcountry  tips from our local pros on what to pack, how to stay warm and what to eat. 

#LetTheOutsideIn

Follow us @stiomountain for a taste of the mountain life.

Our Roots

Stio was founded to inspire connection with the outdoors through beautiful products infused with mountain soul.

The Highest Standards

We employ and work with manufacturing partners that adhere to high levels of environmental and social standards.

Our Partnerships

We love the mountain life, and see ourselves as caretakers of the resources that provide it. Meet our partners in helping protect the places we play.